Friday, 12 October 2012

Context of Practise: Lecture 1 Notes- "Modernism"

Weds 10th Oct 2012
"Modernity & Modernism: An Introduction" Lecture Notes 
Richard Miles

John Ruskin (1819-1900)- "Modern Painters" book published 1850's
           - Used 'Modern' to distinguish 1850's works, like "The Hireling Shepherd"from classic works

Emergence of 'Commodity Culture'- 'Modern' doesn't have to be 'of the moment'
           - Now means 'the best' or 'most progressive' (Advertising towards Commodity Culture)
           -Progressive, Optimistic and 'To Modernise is to Improve'

1960's-1970's- "Modernism Dies" at the demolition of the Pruitt-Igoe in St.Louis (15th July 1972)
           - Declared by Charles Jencks at 3.32pm demolition

Paris- Quintessential city of Modernity (1900)
           - People's lives became more dominated by Industry (Industrialisation) 
           - People's begin to congregate around industrial areas/ centres (Urbanisation)
           - Factory work and Shift work- regulated lifestyle- Standardisation of World Time
           - Inventions- Telephone, Railway, Street Lights (Discovery of Electricity)
                             - "Trottior Roullant" (electric- moving walkway)
                             - 'The Global Village' of Mass Communication
                             - 'World Shrinking'
                             -  Lifestyles changes- Accelerates from Intimate to Unusual & Full of Discovery
          - Distinctive Work vs Leisure Time
                             - Shopping, Cinema
                             - Seurat paintings show Leisure time- 'Isle de la Grande Jatte' (1886)
                                             - Accuracy of how life works
                                             - Contrasting colours experiment with optics

"ENLIGHTENMENT PROJECT"
        = period in late 18th Century when Scientific/ Philosophical  thinking made leaps and bounds
                            - Process of Rationality & Reason
                            - Secularisation
                            - Turn away from Religious Teaching
        - Baudelaire poem "The Painter of Modern Life" documents the changes in lifestyles
        - Caillebotte Paintings- Impressionist painter documenting the experience of the city lifestyle
                           - Separation- Strangers yet surrounded by people- Alienation
                           - Display of Wealth & Affluence
                           - Fashion- Signifying Individualism
                                            - "flan eur" = someone who is displaying finery and status

"HAUSSMANISATION"
      - Paris in the 1850's onwards is a new Paris
      - Old Paris Architecture= Narrow Streets and Run Down Houses
      - Haussman (Architect) re-designs Paris
                         - Boulevards in favour of Narrow Streets- Form of Social Control
                         - Dangerous elements are moved to the suburbs- Centre becomes Upper/Middle Class

Experiments of New Science- (1893) Mariz experiment on Attentiveness to Sound location
         -Idea of Modern life sending people mad
         - Psychology was born
         - Dagar 'Absinthe Drinker' (1876) 
                        -highlights the by-product of Modernity
                        -composition of Painting informed by Photography
         - Invention of the Kaiserpanorama in Germany
                        - large viewing device where people would pay money to view landscapes
                                          - people would rather pay and look through a device than experience it/    
                                            live it for themselves
                                          - More mediated lifestyles

Max Nordau (1892) Essay on 'Degeneration"- (worried about the world)
        - Anti-modernist
        - Felt it awful to be bombarded by information

"SUBJECTIVE EXPERIENCE"- [The experience of the individual in the Modern world]
        - We start to understand modern art and the modern world
        - Modernism emerges out of the subjective response to artists/designers to MODERNITY
                     - Monet 'Gare St. Lazare' (1876-77)- painting the sensory experience of the train station
                     - Albert Stieglitz 'In The New York Central Yards' (1862) -photography
                                          - Photography- Objective outlook on documenting the world
                                          - Negotiating and understanding the world from different viewpoints
                                                              - More in control when you see the Bigger Picture

                     - Charles Marey 'Running Man' (1880's)
                                          - Scientific experiment analysing how we move
                                          - New knowledge, designs, experiments and technology

MODERNISM IN DESIGN = a negotiation or response with the modern
       - Don't look to the past- Looks forward to invent new styles (Anti-Historian)
       - Truth to Materials- Doesn't disguise them
       - Form follows Function- Rationality of the Enlightenment Project- Usefulness over Decoration
       - Technologies
       - Adolf Loos (1908) "Ornament is Crime" Essay
                    - Following fashion will lead to failure as it will instantly, in creation, appear outdated
                    - "Need to decorate is evidence of Degeneration"
      - The Bauhaus
                    - Invented Modernist Education
                    - Building Aesthetic is quintessentially modernist
                                         - Lots of Light
                                         - Box Shape
                                         - Concrete Material
                                         - Typeface- Sans Serif fonts are Modernist (No decoration)
                    - Bauhaus Cutlery- Modernist Characteristic: No decoration, simple, functional

INTERNATIONALISM
       = A Language of design that could be recognised and understood on an international basis
       - Le Corbusier 'Plan Voisir' (1927)
                   - Creating Design for Equality amongst Cities
       - Herbert Bayer Sans Serif 'Bauhaus' Typeface- got rid of all capital letters
       - Stanley Morrison 'Times New Roman' Typeface
                    - Nationalist font to signify Britishness
       - German "Fraktur" Typeface
                    - Nationalist- Propaganda to show Superiority
       - Technology
                    - Mass Production- Cheap, Widely Used, Quick Product
                    - New Materials- Concrete, Steel, Aluminium, Glass

CONCLUSION
      - The term 'Modern' is not a neutral form: it suggests novelty and improvement
      - 'Modernity' (1750-1960)- Social and Cultural experience
      - 'Modernism'- The range of Ideas & Styles from Modernity
                   - Vocabulary of style
                   - Art & Design Education
                   - Idea of Form follows Function

No comments:

Post a Comment